Infographics are visual presentations of information that use the elements of design to display content. Infographics express complex messages to viewers in a way that enhances their comprehension. Images are often an extension of the content of a written article, but infographics convey a self-contained message or principle.
If a road sign has too much information on it, then it is difficult to read. Infographics compress and display this information in a visually pleasing way so that drivers don’t miss the message. Infographics communicate complex data quickly and clearly, and they are considered to be effective worldwide.
-InstantShift, http://www.instantshift.com/2011/03/25/what-are-infographics-and-why-are-they-important/ <31/10/2011>
very visually striking, a piece of informative art.
simple and easy to read, having a clear purpose and easy to understand.
Taking a serious issue and explaining it in a day to day social situation, playful, visually stimulating.
Simplistic concept, relevant, 3D representation.
"Advertising Agencies are famously diverse. We have examined a few of their species and have drawn some arbitary conclusions".
tongue-in-cheek, gripping, informative? Fantastic!
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